Drake has stirred conversation yet again with the release of his latest song, What Did I Miss?, premiered during his surprise “Iceman Episode 1” livestream. The Toronto rapper used the moment to debut not only the track but also a short, cinematic clip showing him surrounded by heavy symbolism, setting the tone for the song’s intense subject matter.
In What Did I Miss?, Drake delves into themes of loyalty, disloyalty, and personal reflection, seemingly calling out former friends who have switched sides. Listeners quickly connected certain lines to last year’s Juneteenth “Pop Out” concert in Los Angeles, organized by Kendrick Lamar, which took place shortly after the two engaged in a highly publicized rap feud. Some of Drake’s former close associates, including NBA stars DeMar DeRozan and LeBron James, were spotted at that event—an apparent point of tension referenced in the track.
The release has reignited fan speculation over Drake’s ongoing rivalry with Kendrick, with social media dissecting each bar for hidden meanings and possible targets.
What Did I Miss? arrives as part of a broader rollout that hints at Drake’s next album, widely believed to be titled Iceman. While the livestream also included several unreleased tracks, it remains to be seen which will make the final cut. One thing is certain: Drake knows how to keep the spotlight firmly on him.