Collaborating for the third time, the duo shares an evident friendship and similar creative mindsets in producing epic content. Previous tracks released by Rich and A Boogie such as “Tip Toe”, “Numbers”, and “Lost My Soul” were all hits, and “B.R.O.” is no exception.
In an interview with Billboard back in 2019, A Boogie explained the relationship between him and Roddy Rich.
“You know how you are with your day-one friends? We could be like that, but at the same time, we understand each other enough to know, ‘Aight, I can be next door from him. He’s working on his project, I’m working on my project and we just sit in our own spaces and zone out,’” said A Boogie. “But then, he can pull up on me like when he pulled up to New York and I’m in Jue Lan club. Same thing when I go to L.A., I pop up on him and it’s the same love. So anytime somebody treats the relationship like that, you gotta keep it going and keep that genuation. I said genuation. That’s a good a—word.”
The single has nearly 10 million streams on Spotify to date, and that number continues to climb, as the full album ‘Me vs Myself’ was released on Nov. 4. The album and single are currently available on all streaming platforms.
Check it out down below!